Privacy Policy.

Your privacy matters to us. This Privacy Policy explains how Eleventh Hour collects, uses, stores, and protects your personal data when you use our platform. We are committed to being transparent about our data practices.

1. Who We Are

Eleventh Hour ("we", "us", "our") operates as a study resource platform providing predicted question papers and answer keys for university exams. We act as a "Data Fiduciary" under the Digital Personal Data Protection (DPDP) Act, 2023, and are responsible for the personal data we collect and process.

2. Information We Collect

a) Information You Provide

• Account Information: Name, college email address, college/university name, and selected exam preferences.
• Waitlist Data: Email address and exam selection when you join our waitlist.
• Contact Form Data: Name, email, phone number (optional), and message content when you reach out to us.
• Payment Information: Payment details are processed by our third-party payment gateway (e.g., Razorpay). We do not store your credit/debit card numbers or UPI PINs.

b) Information Collected Automatically

• Device Information: Browser type, operating system, device type, and screen resolution.
• Usage Data: Pages visited, time spent on pages, and interaction patterns.
• Log Data: IP address, access times, and referring URLs.
• Cookies: We use essential cookies to maintain your session and preferences. See Section 7 for details.

3. How We Use Your Information

We use your personal data for the following purposes:

• Service Delivery: To provide access to purchased papers and manage your account.
• Notifications: To send you email notifications when papers for your selected exam are released.
• Communication: To respond to your inquiries, feedback, and support requests.
• Improvement: To analyze usage patterns and improve our platform experience.
• Security: To detect and prevent fraud, unauthorized access, and misuse.
• Legal Compliance: To comply with applicable laws and regulations.

We will never sell your personal data to third parties. We will never use your data for targeted advertising or behavioural tracking beyond what is necessary for the Service.

4. Data Sharing

We may share your data only in the following limited circumstances:

• Payment Processors: We share necessary data with payment gateways to process transactions securely.
• Service Providers: We may use third-party services (e.g., email delivery, analytics) that process data on our behalf under strict confidentiality agreements.
• Legal Requirements: We may disclose data if required by law, court order, or to protect our legal rights.

5. Data Storage & Security

• Your data is stored on secure servers with industry-standard encryption.
• We implement access controls to ensure only authorized personnel can access personal data.
• We regularly review our security practices and update them as needed.
• Despite our best efforts, no method of data transmission or storage is 100% secure. We cannot guarantee absolute security.

6. Data Retention

We retain your personal data only for as long as necessary to fulfil the purposes described in this policy, or as required by law. Specifically:

• Account Data: Retained for the duration of your account, plus 12 months after deletion.
• Purchase Records: Retained for 7 years for tax and accounting compliance.
• Waitlist Data: Retained until you unsubscribe or for 24 months of inactivity.
• Contact Form Data: Retained for 12 months after resolution of your inquiry.

7. Cookies

We use only essential cookies required for the functioning of our platform:

• Session Cookies: To keep you logged in during your browsing session.
• Preference Cookies: To remember your selected exam and display preferences.

We do not use third-party advertising cookies or tracking cookies. You can disable cookies in your browser settings, though this may affect platform functionality.

8. Your Rights

Under the DPDP Act, 2023, you have the right to:

• Access: Request a summary of the personal data we hold about you.
• Correction: Request correction of inaccurate or incomplete data.
• Erasure: Request deletion of your personal data, subject to legal retention requirements.
• Withdraw Consent: Withdraw your consent for data processing at any time (this may affect service availability).
• Grievance Redressal: Lodge a complaint with our Grievance Officer (see Section 10).

9. Children's Privacy

Our platform is intended for college students aged 16 and above. We do not knowingly collect data from children under 16. If you are under 18, you confirm that a parent or legal guardian has consented to your use of our Service. If we learn that we have collected data from a child under 16, we will promptly delete it.

10. Grievance Officer

In accordance with applicable laws, we have designated a Grievance Officer to address your concerns regarding data processing:

• Email: hello@eleventhhour.com
• Response Time: We aim to acknowledge your complaint within 48 hours and resolve it within 30 days.

11. Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated date. We encourage you to review this page periodically. Your continued use of the Service after changes are posted constitutes your acceptance of the updated policy.

12. Contact Us

For any privacy-related questions or requests, please contact us at hello@eleventhhour.com or visit our contact page.